The iPhone and App Store represent unparalleled opportunity for savvy, creative marketers. In some cases, not only are brands being strengthened, but prospects are willingly paying for the utilitiy!
The App Store has only been available on iPhones since July 11th, 2008. Already, it has been predicted by Piper Jaffray that the App Store could create a profitable marketplace with revenue exceeding $3 billion annually. Apple offers 70 percent of revenues from the store to instantly go to the seller of the app, while 30 percent goes to Apple.
Today, there are over 15,000 third-party applications available. We would like to help you evaluate the opportunities for your brand.
